Purpose

• It helps to determine whether the materials developed are easy to understand with full information.
• The main purpose is to improve the clarity of communication products.
• The checklist has four parts.’
• The first part used to determine the appropriateness of the message, language, design and source of the message.
• The second part evaluates whether the message contains behavioral recommendation for the audience to adopt or change.
• The third part evaluates the presence of complicated information such as numbers are present and the way they are presented.
• The fourth part evaluates whether the message have content to affect the perception of the audiences.